Manager, Cinema Partnerships
LOCATIONS:
The Walt Disney Studios encompasses the creation, production, promotion, sales, acquisition and domestic and international distribution of live-action and animated motion pictures, home entertainment releases, live stage plays, and music and soundtrack recordings.
We have an exciting opportunity for a Manager, Cinema Partnerships in Burbank, CA.
The Manager, Cinema Partnerships will play a key role in driving the studio’s marketing efforts with exhibitors and in-theatre partners. They will work closely with the Vice Presidents of Cinema Partnerships to set strategy and planning calendars for the studio’s brands for in-theatre marketing efforts with exhibitors and in-theatre partners. They will collaborate with studio marketing, exhibitor partners and other key stakeholders to develop key insights and recommend promotional tactics. Responsibilities
- Create, present and manage 12-18 month in-theatre marketing planning calendar for exhibitors and in-theatre partners
- Work with exhibitor partners’ marketing leads to set annual and quarterly marketing/promotions priorities
- Oversee in-theatre development of personalization/CRM and social media strategy
- Oversee and manage North American concessions programs
- Work closely with data and analytics team to conduct analysis on a regular basis to measure marketing efforts
- Work with Studio’s Integrated Planning team to find key partnering opportunities for exhibition within the Walt Disney Company
- Partner with internal and external teams to understand marketing opportunities, develop creative campaigns and set measurable programs
- Monitor industry trends and research to make recommendations
- Coordinate marketing efforts with international marketing teams
Basic Qualifications
- 5+ years experience in marketing or related area
- Translate strategy into specific priorities, objective and action plans
- Strong work ethic with “can-do” attitude a must; Team player with a strong focus on driving strategic results
- Excellent communication and presentation skills, comfortable dealing with all levels of management
- Outstanding analytical skills
- Demonstrate outstanding follow-up ability
- Manage the needs of diverse stakeholders
- Ability to collaborate with diverse teams across company, studio & external partners
- Results oriented
Preferred Qualifications
- CRM Marketing experience
- Digital and Social Marketing experience
- Entertainment industry experience
Required Education
- Four-year college degree in Marketing, Communications, Business or Related Field
Preferred Education
- MBA
Additional InformationThis position is with ABC, Inc., an equal opportunity employer
We welcome your comments and questions about this Manager, Cinema Partnerships opportunity at Disney.
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