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Merchandise Planning Manager


Shanghai Disney Resort, the first Disney resort in Mainland China, is a place where friends and families can escape together to a whole new world of fantasy, imagination, creativity and adventure. The resort is home to the Shanghai Disneyland theme park, featuring six lands, as well as two themed hotels – Shanghai Disneyland Hotel and Toy Story Hotel, Disney town, a large shopping, dining and entertainment district, a Broadway-style theatre, Wishing Star Park and other outdoor recreation areas. Shanghai Disneyland is a Magic Kingdom-style theme park featuring classic Disney storytelling and characters but with authentic cultural touches and themes tailored specifically for the people of China. As we continue to develop this magical destination, we’re looking for a variety of world-class professionals including front line Cast Members and an innovative development team to help our plans take shape.
ResponsibilitiesThe Merchandise Planning Manager works closely with product development and revenue management teams to drive the go-to-market strategy, which includes the merchandising vision, strategy and assortment plan for all product lines for the theme park, and drives it to achieve revenue goals, sales growth and profit maximization through a consumer focused strategy with alignment to company business direction.

  1. Merchandise Overall Planning
  • Assist Head of Planning and work with Finance / Revenue Management team, develop and monitor by-store-by-category financial targets including merchandise sales plan, GMS, inventory plan, pricing and return per sq ft for responsible categories
  • Manage and monitor open-to-buy (OTB) and liquidation plan by department, determining clearance plan, including SKU, price range, quantity, timeline, etc.
  • Work with Product Development, create/maintain product assortment plan, location profiles/identity and identify business opportunities through shop changeovers initiatives, mix changes, and global programs. Ensure product offer is aligned to the customer profile of the individual stores
  • Oversee seasonal and franchise merchandise projects including financials, product assortment plan & timeline
  • Work with the Store / Revenue Management team, achieving financial targets through evaluation, recommendation and execution of alternate and promotional / pricing strategies based on actual trends and financial initiatives. Performs benchmarking, business analysis, identify and evaluate cost saving / sales opportunity and drive implementation
  • Work with sourcing / logistics, develop re-order strategies to optimize the total supply chain, including flow of product and inventory / shipment management / costing in order to meet budgeted stock turn and stock availability
  • Partner with IT team for merchandise data mining & mapping, BI reporting and distribution plus any I.T. projects
  • Partner with Communication & Marketing teams on setting up product-related marketing strategy and implementation plan
  • Partner with Corporate Alliance to develop specialty products strategy
  • Be a key and active member in projects or new stores expansion

2. Allocation and Space Planning

  • Develop by-store product / allocation strategy with stores and VM teams
  • Responsible for equipment grid plan and planogram execution
  • Weekly store visits and work with store managers on monitoring sales floor productivity and adjust accordingly

Basic Qualifications

Bachelor’s degree in business administration, finance/accounting, or related disciplines
10+ years of retail background preferred
Good command of retail math concepts, applications and statistical analysis
Demonstrated business savy through strategic development, financial management, analytical thinking and problem solving
Working knowledge of financial planning, forecasting, buying, inventory and project management
Working knowledge of merchandise system, data mining, replenishment and spreadsheets
Demonstrated negotiation skills and the ability to develop and manage vendor relationships
Capable of multi-tasking; strong organization and work process skills
Demonstrated leadership, team building, partnering and influence skills
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